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High Commission to London, United Kingdom

Fiji Mission in UK Promotes Tourism Initiatives

 Fiji’s High Commissioner to United Kingdom, Mr Jitoko Tikolevu while speaking at the event that was organised to signify the importance of the International Day of Happiness and program coinciding with the Tourism Fiji’s new initiative launch, ‘Bulanaires List.”

Fiji’s High Commission in London through its collaboration with Tourism Fiji had coordinated an event to signify the importance of the International Day of Happiness, at Fiji’s Mission in United Kingdom, earlier this week. The event coincided with the launch of Tourism Fiji’s new initiative, ‘Bulanaires List,” which ties with the brand ethos “where happiness finds you” and focuses on what sets Fiji apart from other destinations, its people.

Speaking at the event, Fiji’s High Commissioner to United Kingdom, Mr Jitoko Tikolevu emphasised on the importance of Tourism as being the key foundation for Fiji’s economic growth and he also commended the unwavering support and commitment provided by the tourism stakeholders that has yielded unprecedented success for Fiji’s tourism sector.

In doing so, he further challenged the stakeholders to be innovative and be adaptive to the ever-changing dynamics of this significant sector.

It was highlighted that the launching of ‘Bulanaires List,” is timely given that March 20th marks the International Day of Happiness and this year's theme; 'Happier Together'; emphasizes that working in unity promotes prosperity and opportunities for development.  The program was attended by the travel agents and tourism marketing companies and members of Fiji’s Diaspora community.

The United Kingdom’s Tourism Fiji Regional Manager, Ms. Jane West, also had the opportunity to speak on the status of Fiji’s Tourism industry and its significance to Fiji’s development.

In December last year, the Tourism Fiji announced a revitalised global brand campaign which essentially goes beyond just relaxation, by highlighting Fiji’s “Bula” spirit” and emphasises the range of experiences that are offered throughout Fiji’s 333 islands. The outcome illustrated the extraordinary emotive connection that Fijian people make with visitors. From the incredible singing to the addictive “bula!” of locals that greets them throughout the islands.

In the 2017 annual Gallup International Survey on Happiness, Hope and Economic Optimism found that identified that people in Fiji were the happiest in the world. It was on this basis that the concept of Bulanaire was formed, and a list to celebrate the “Bula Spirit” was subsequently developed.

 Members of Fiji’s Diaspora community during the event organised by Fiji’s Mission in UK to commemorate the International Day of Happiness and program coinciding with the Tourism Fiji’s launch of the new initiative, ‘Bulanaires List.”





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Several members of Public Accounts Committee of the Fijian Parliament visiting Wellington this week took advantage of a visit to the Wellington City Council’s Southern Landfill yesterday to glean a few ideas for waste management in Fiji. This included the Hon. Alexander O’Connor, Assistant Minister for Health, Ratu Suliano Matanitobua, Opposition parliamentarian and Ms. Priya Chand, Parliamentary Secretary who were accompanied by the Fiji High Commission New Zealand staff.

The Southern landfill is an impressive setup particularly as it focuses on recycling and minimising the damage to the environment at the landfill.


Other remarkable features of the landfill were its gas collection, electricity regeneration, green waste mulching and water table management. The Hon. O’Connor, an engineer by profession, was particularly impressed and intends to develop a few ideas for the Fijian Government to consider.


The PAC members were invited to attend the Pacific PAC training seminar in Wellington facilitated by UNDP from the 12th to the 13th December.

The PAC members, including Deputy Chair, Hon. Mohammed Dean, MP, were hosted to afternoon tea at the Fiji Chancery.  It was an opportunity for the Parliamentarians to meet the Locally Engaged Staff at the Mission and also update the staff on the work and concerns of the Public Accounts Committee.



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